A couple weeks before their landslide loss, the Stevenson-Kefauver campaign held a star-studded coast-to-coast gala event. Was it a waste of money… or a preview of future campaigns?
In 1952, Estes Kefauver and Richard Russell had a furious faceoff on a Miami TV station. Was it the first televised Presidential debate? It’s complicated.
Eisenhower’s 1952 relied on the sales of Madison Avenue -and Disney – to roll to victory. After resisting those techniques the first time around, the Stevenson/Kefauver campaign gave them a try in ’56. How did it turn out? Judge for yourself.
In 1960, Estes Kefauver was not a candidate for President… but he remained beloved with the voters. See the ad he recorded asking voters to support the Kennedy/Johnson ticket
If you think the first presidential debate on TV was between Nixon and JFK, you’re off by four years. It was Adlai Stevenson and Estes Kefauver who first took their case to the airwaves. Find out what they discussed – and how it showed the real differences between the candidates.
Adlai Stevenson knew he had a secret weapon in the 1956 Presidential campaign: his running mate. In his ads, Stevenson prominently featured Kefauver’s name – and even the man himself, talking about Ike’s broken promises.